The procedures employed in the systematic observation of data, evidence, or information as part of a research endeavor or study are referred to as research methodology. It establishes the nature of the research activity, the methods by which it is conducted, the criteria for measuring progress, and the definition of success. The language used in this book is plain and cogent, and it is presented in a user-friendly format. An Introduction and a list of Objectives are included in each chapter to provide readers with a sense of what to anticipate in the text. A summary is provided at the conclusion of each chapter to facilitate the retention of the concepts that have been acquired. Self-assessment questions are included in each chapter. The book commences with an examination of research foundations, which includes a discussion of the significance of research and its function in problem solving. It explores a variety of research designs, such as qualitative, quantitative, and hybrid methods, and provides information on data acquisition instruments and sampling techniques. The significance of accuracy, validity, and reliability, as well as the ethical considerations of research, are underscored. This book provides practical strategies and guidelines for conducting efficient, reliable, and impactful research, regardless of whether the reader is writing an academic thesis, conducting professional research, or conducting a business analysis. In conclusion, this book provides readers with the necessary knowledge and resources to make a meaningful contribution to their field by employing rigorous research methodologies.